When I think of all the time and effort I put into a painting and then the joy of selling it or perhaps not selling it, I then wonder on why or why not it sold.

If it sold it is gone and I have to start another one.  If it does not sell then it is because the right buyer has not come along or perhaps my price is not affordable to the viewing art investor.

This is a real problem for most artists and the solution is really simple to sell a sold work of art over and over again or create works that become affordable to those who do not want to invest in an original painting.

 For a painting such as this one the simple solution is in what is called Giclee prints which one can produce in their studio with minimum time and effort and high long-term returns or the artist can have someone else reproduce them at sometimes a slightly higher expensive cost. 

In the beginning I used to do all this myself, but then I still had to spend time marketing them to say nothing of having some pretty good equipment to do it.   However, along the way I have discovered companies on line who will give me an internet gallery for free to display say 4 or 6 paintings or for a very low monthly charge, my own private internet gallery that shows as many paintings as I want to display and they do the advertising on a much larger scale budget than I could ever conceive of spending.  Since I retain all my copyrights and licenses on my art work they have me put in a base price of what I want for different size reproductions of each painting I display and they then add their costs and the profit margin they want and a beautiful "win-win" situation is created for both parties.

These companies have sophisticated websites that allow the prospective art buyer to view each painting in several types of displays such as the painting on canvas in various sizes, framed or unframed, as a print on glossy or matte paper, framed or unframed, as a poster, even as a note card, greeting cards, post cards, mugs, tiles, coasters or whatever I want to sell in my on-line gallery.  The buyer can even view the Giclee reproductions within many different kinds of frames.  The prospective buyer makes a decision, pays by credit card or PayPal, the company creates what the buyer wants with their far more sophisticated equipment, ships it to him or her and sends me my royalty.  In my description that company even lets the buyer that if the original is still available they can contact me to buy it.  It can't get any better than that as far as I am concerned since I have not "touched" any of this.

I now have another income stream, I have more time to create other works of art, I have my Giclee works hanging in other people's homes and offices and I have developed the art of "recreating one's art efforts."

So the next time you are in our neck of the woods, stop in for a visit where "Art Only is Spoken Here©" and if you have an arts and crafts questions, just email me at askarlene@scrtc.com

"Tread the Earth Lightly"

and in the meantime… may your day be filled with…

Peace, Light and Love,

Arlene Wright-Correll